How I stumbled into a six figure part-time income… setting up simple postcard campaigns for businesses

I’m pretty sure I found the perfect side hustle.

And I’m convinced anyone can copy what I’m doing.

In October of 2017 I was part owner of a powdered green juice company. We were doing 6 figures a month in sales. I had a great team. Customers loved our products. And even though I didn’t love working 10 hour days, everything was going my way.

Then my two investors (who owned 51% of the business) got into a squabble and sued each other. It was a mess.

By summer of 2018 we were out of business.

I had no idea what I was going to do next.

But there were a few things I was clear about.

So I wrote myself a list.

1. No more grinding. I did NOT want to work more than a couple hours a day.
   
2. I had a lifestyle to maintain. I needed to make at least 250k a year.
   
3. I wanted to be able to shut off. I didn’t want something I had to think about 24/7.
   
4. It couldn’t be a big investment to get started because I only had about 5 grand to work with.
   
5. I didn’t want to manage a team. So, no employees.

A few weeks into trying to figure out my next move I get a text from someone I hadn’t talked to for while.

We knew each other because he’d gone through postcard course I taught years before.

He asked me if I had a few minutes to talk.

So we got on the phone and after a little back and forth he asks if I’m still doing direct mail at all.

I say, “Not really, why do you ask?”

He says he wants to pay me to put together a direct mail campaign for his consulting business.

Intrigued. I asked him a couple questions about who his ideal clients were and a few things about how he was getting clients.

Based on what he told me…

I said, “Sure, I can put something together for you.”

He says, “How much would you charge me?”

He had just told me that he was charging his clients $5000 for consulting. So that was the first number that popped into my head.

I blurt out, “$5000. I’ll put the whole thing together and you won’t have to lift a finger.”

“Great,” he says, “When can you start?”